327 - Jordan Gill: Booking 12 Speaking Engagements, Making Strategic Pivots, And Having A Relationship Based Business
Tue Feb 03 2026
In this engaging conversation, Dielle and Jordan Gill explore various aspects of entrepreneurship, including effective selling methods, the importance of pivots, and the role of vulnerability in marketing. They discuss the evolution of Jordan's business during the pandemic, the concept of micro tools, and how to create unique offers that resonate with audiences. The discussion also touches on the significance of community, collaboration, and intentionality in speaking engagements, as well as the unique advantages of being a woman of color entrepreneur.
00:00 Introduction and Connection
03:59 Selling Through DMs: A New Approach
09:23 Business Evolution: Pre and Post-Pandemic
16:16 Navigating Pivots in Business
17:01 Understanding Micro Tools
23:51 Creating Unique Offers in 2025
29:17 Embracing Vulnerability in Marketing
33:24 The Power of Specificity in Messaging
38:12 Navigating Speaking Opportunities
42:08 The Value of Unpaid Speaking Engagements
48:04 Building Relationships Through Speaking
51:32 Intentionality in Event Hosting
53:32 The Challenges of Speaking Engagements
56:37 The Role of Speakers in Events
58:37 Building Relationships in Business
01:00:49 Navigating Community Dynamics
01:03:26 Affiliate Strategies and Collaboration
01:07:42 The Power of Unique Voices
01:10:37 Leveraging Diversity in Business
For the 23% is the women of color business and entrepreneurship podcast hosted by multi-million-dollar entrepreneur Dielle Charon. Each week you'll learn how to grow your sales, money, and freedom so we can increase the 23% of business owners who are women of color.
Website:
forthe23percent.com
Instagram:
@forthe23percent
Membership:
forthe23percent.com/membership
More
In this engaging conversation, Dielle and Jordan Gill explore various aspects of entrepreneurship, including effective selling methods, the importance of pivots, and the role of vulnerability in marketing. They discuss the evolution of Jordan's business during the pandemic, the concept of micro tools, and how to create unique offers that resonate with audiences. The discussion also touches on the significance of community, collaboration, and intentionality in speaking engagements, as well as the unique advantages of being a woman of color entrepreneur. 00:00 Introduction and Connection 03:59 Selling Through DMs: A New Approach 09:23 Business Evolution: Pre and Post-Pandemic 16:16 Navigating Pivots in Business 17:01 Understanding Micro Tools 23:51 Creating Unique Offers in 2025 29:17 Embracing Vulnerability in Marketing 33:24 The Power of Specificity in Messaging 38:12 Navigating Speaking Opportunities 42:08 The Value of Unpaid Speaking Engagements 48:04 Building Relationships Through Speaking 51:32 Intentionality in Event Hosting 53:32 The Challenges of Speaking Engagements 56:37 The Role of Speakers in Events 58:37 Building Relationships in Business 01:00:49 Navigating Community Dynamics 01:03:26 Affiliate Strategies and Collaboration 01:07:42 The Power of Unique Voices 01:10:37 Leveraging Diversity in Business For the 23% is the women of color business and entrepreneurship podcast hosted by multi-million-dollar entrepreneur Dielle Charon. Each week you'll learn how to grow your sales, money, and freedom so we can increase the 23% of business owners who are women of color. Website: forthe23percent.com Instagram: @forthe23percent Membership: forthe23percent.com/membership