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PodcastsRank #1351
Artwork for Unpacking the Digital Shelf

Unpacking the Digital Shelf

Digital Shelf Institute
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ManagementPodcastsBusinessMarketingENunited-statesSeveral times per week
4.9 / 562 ratings
Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf. For more commerce content for all brands CPG & beyond, visit us at www.digitalshelfinstitute.org
Top 2.7% by pitch volume (Rank #1351 of 50,000)Data updated Feb 10, 2026

Key Facts

Publishes
Several times per week
Episodes
351
Founded
N/A
Category
Management
Number of listeners
Private
Hidden on public pages

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Public snapshot
Audience: Under 4K / month
Canonical: https://podpitch.com/podcasts/unpacking-the-digital-shelf
Cadence: Active weekly
Reply rate: Under 2%

Latest Episodes

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Transforming an Iconic Australian Brand for the Digital Shelf with Darryn Wallace & Carla Salsone, Bega

Tue Feb 03 2026

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When an iconic Australian brand with 125 years of history realised it needed to evolve digitally, Bega’s leadership knew transformation couldn’t wait. Darryn Wallace, Executive GM of Retail Sales, and Carla Salsone, Head of Retail Marketing and eCommerce, join the podcast to share their journey so far and the lessons along the way. From adapting their approach to retailer engagement, to embedding digital shelf fundamentals and building cross-functional ways of working, they walk us through practical steps for driving meaningful change in a large, heritage brand.

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When an iconic Australian brand with 125 years of history realised it needed to evolve digitally, Bega’s leadership knew transformation couldn’t wait. Darryn Wallace, Executive GM of Retail Sales, and Carla Salsone, Head of Retail Marketing and eCommerce, join the podcast to share their journey so far and the lessons along the way. From adapting their approach to retailer engagement, to embedding digital shelf fundamentals and building cross-functional ways of working, they walk us through practical steps for driving meaningful change in a large, heritage brand.

Key Metrics

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Pitches sent
84
From PodPitch users
Rank
#1351
Top 2.7% by pitch volume (Rank #1351 of 50,000)
Average rating
4.9
From 62 ratings
Reviews
11
Written reviews (when available)
Publish cadence
Several times per week
Active weekly
Episode count
351
Data updated
Feb 10, 2026
Social followers
92

Public Snapshot

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ManagementPodcastsBusinessMarketing
Country
United States
Language
English
Language (ISO)
Release cadence
Several times per week
Latest episode date
Tue Feb 03 2026

Audience & Outreach (Public)

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Audience range
Under 4K / month
Public band
Reply rate band
Under 2%
Public band
Response time band
2–4 weeks
Public band
Replies received
1–5
Public band

Public ranges are rounded for privacy. Unlock the full report for exact values.

Presence & Signals

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Social followers
92
Contact available
Yes
Masked on public pages
Sponsors detected
Yes
Guest format
No

Social links

No public profiles listed.

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Audience & Growth
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Monthly listeners49,360
Reply rate18.2%
Avg response4.1 days
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Contact preview
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Sponsor signals
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Sponsor mentionsLikely
Ad-read historyAvailable
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How To Pitch Unpacking the Digital Shelf

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This show is Rank #1351 by pitch volume, with 84 pitches sent by PodPitch users.

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Reviews

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4.9 / 562 ratings
Ratings62
Written reviews11

We summarize public review counts here; full review text aggregation is not shown on PodPitch yet.

Frequently Asked Questions About Unpacking the Digital Shelf

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What is Unpacking the Digital Shelf about?

Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf. For more commerce content for all brands CPG & beyond, visit us at www.digitalshelfinstitute.org

How often does Unpacking the Digital Shelf publish new episodes?

Several times per week

How many listeners does Unpacking the Digital Shelf get?

PodPitch shows a public audience band (like "Under 4K / month"). Book a demo to unlock exact audience estimates and how we calculate them.

How can I pitch Unpacking the Digital Shelf?

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Which podcasts are similar to Unpacking the Digital Shelf?

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