Building a Brand That Cares ft. Kim Richards of Caring for Mama I EYB
Tue Jul 08 2025
Kim Richards is the founder of Caring for Mama, a purpose-driven brand offering thoughtfully curated care packages that support mothers, caregivers, and the women-owned businesses behind each product. What began as a response to the intensity of postpartum has grown into both an e-commerce platform and a partnership hub, delivering meaningful care across all seasons of motherhood and caregiving—with offerings that resonate deeply, whether gifted personally or at scale.
Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large.
Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
Contact us: https://www.elevatemybrand.com/contact
Stay connected & DM us feedback on the podcast:
Instagram: https://www.instagram.com/elevatemybrandla/
LinkedIn: https://www.linkedin.com/company/elevatemybrandla/
TikTok: https://www.tiktok.com/@elevatemybrand
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Kim Richards is the founder of Caring for Mama, a purpose-driven brand offering thoughtfully curated care packages that support mothers, caregivers, and the women-owned businesses behind each product. What began as a response to the intensity of postpartum has grown into both an e-commerce platform and a partnership hub, delivering meaningful care across all seasons of motherhood and caregiving—with offerings that resonate deeply, whether gifted personally or at scale. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand. Contact us: https://www.elevatemybrand.com/contact Stay connected & DM us feedback on the podcast: Instagram: https://www.instagram.com/elevatemybrandla/ LinkedIn: https://www.linkedin.com/company/elevatemybrandla/ TikTok: https://www.tiktok.com/@elevatemybrand