From Closing Her First Business to Raising £300K With Daisy Harvey
Wed Oct 29 2025
I sat down with Daisy Harvey, the founder of LOOM to unpack how she closed her first business, rebuilt her confidence, and raised £300K to launch an upcycling app that matches your wardrobe with designers.We overview:
How she knew it was time to close her first businessThe most valuable lessons from her first ventureWhat makes a marketplace work and how to prevent leakageBuilding a simple no-code MVP before an appHer path to fundraising £300KRESOURCE MENTIONED → Free GTM Essentials Course: https://selinaho.com/gtm-essentialsLET’S CONNECT→ Newsletter: https://ceo-confessions.beehiiv.com → LinkedIn: https://www.linkedin.com/in/selinaho → Instagram: https://www.instagram.com/selinajho → TikTok: https://www.tiktok.com/@selinajho_ CONNECT WITH DAISY Loom App: https://www.theloomapp.comInstagram: https://www.instagram.com/theloomapp LinkedIn: https://www.linkedin.com/in/daisyharvey START YOUR BUSINESS→ Start a business with the free Build a Sustaining Business program: https://selinaho.com/basb→ Define your version of success and build a blueprint to achieve it inside the free Your Success Roadmap: https://selinaho.com/roadmapSCALE YOUR BUSINESS→ Free GTM Essentials Course: https://www.youtube.com/playlist?list=PLoxqvwU4q36bTLn_CVAaeyHPd2bjxIEz_ → Secure Your Winning GTM Strategy: https://selinaho.com/consulting TIMESTAMPS00:00 Introduction 02:02 Daisy's Entrepreneurship Journey03:18 First Business Challenges05:18 Lessons Learned from First Business07:31 Transition to Loom10:27 Launching Loom13:46 Building the MVP17:39 Marketplace Dynamics19:23 Balancing Designers and Customers21:38 Fundraising Journey22:31 Pitching Your Business to Investors23:11 Learning About Fundraising24:13 Building Confidence in Fundraising25:42 Evaluating Potential Investors26:29 Advice for Pitch Competitions29:10 Full-Time Fundraising Challenges32:43 Balancing Fundraising and Business Operations33:40 Press and Marketing Strategies35:40 Current Challenges and Future Plans39:29 Quick Fire Round
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I sat down with Daisy Harvey, the founder of LOOM to unpack how she closed her first business, rebuilt her confidence, and raised £300K to launch an upcycling app that matches your wardrobe with designers.We overview: How she knew it was time to close her first businessThe most valuable lessons from her first ventureWhat makes a marketplace work and how to prevent leakageBuilding a simple no-code MVP before an appHer path to fundraising £300KRESOURCE MENTIONED → Free GTM Essentials Course: https://selinaho.com/gtm-essentialsLET’S CONNECT→ Newsletter: https://ceo-confessions.beehiiv.com → LinkedIn: https://www.linkedin.com/in/selinaho → Instagram: https://www.instagram.com/selinajho → TikTok: https://www.tiktok.com/@selinajho_ CONNECT WITH DAISY Loom App: https://www.theloomapp.comInstagram: https://www.instagram.com/theloomapp LinkedIn: https://www.linkedin.com/in/daisyharvey START YOUR BUSINESS→ Start a business with the free Build a Sustaining Business program: https://selinaho.com/basb→ Define your version of success and build a blueprint to achieve it inside the free Your Success Roadmap: https://selinaho.com/roadmapSCALE YOUR BUSINESS→ Free GTM Essentials Course: https://www.youtube.com/playlist?list=PLoxqvwU4q36bTLn_CVAaeyHPd2bjxIEz_ → Secure Your Winning GTM Strategy: https://selinaho.com/consulting TIMESTAMPS00:00 Introduction 02:02 Daisy's Entrepreneurship Journey03:18 First Business Challenges05:18 Lessons Learned from First Business07:31 Transition to Loom10:27 Launching Loom13:46 Building the MVP17:39 Marketplace Dynamics19:23 Balancing Designers and Customers21:38 Fundraising Journey22:31 Pitching Your Business to Investors23:11 Learning About Fundraising24:13 Building Confidence in Fundraising25:42 Evaluating Potential Investors26:29 Advice for Pitch Competitions29:10 Full-Time Fundraising Challenges32:43 Balancing Fundraising and Business Operations33:40 Press and Marketing Strategies35:40 Current Challenges and Future Plans39:29 Quick Fire Round