Ep. 68 Hey Gen Z, its time to talk about fertility insurance -and wearables, With Dr Christy Lane, Co-founder of Flora
Mon Mar 31 2025
My guest today is Dr. Christy Lane. She is a global leader of InsurTech and a health scientist with expertise in AI, digital health, and wearable devices. She is the Co-Founder of Flora Fertility and founder of the Stanford Wearable Health Lab.
Dr. Lane has been involved in women’s health research since the 90’s, and is blazing a new path forward to combine critical components of wearable tech to help inform insurance policy to make fertility treatments more accessible. She is a mom of 3, who has gone through IVF herself therefore deeply understands the emotional and financial challenges of treatment.
She is here today to tell us about Flora which is launching this Spring. It’s a new way to think about insurance and more specifically, insurance for fertility challenges. Her expertise in wearables informs much of her work and is of great interest to me so I had to pick her brain before we wrapped up. Initially when we changed gears and started talking about wearables, I sort of siloed my usual work which I consider low tech- high touch, albeit virtual, into one category and my interest in wearable technology into another but as she talked I realized that I work with people in the perinatal period in this manner all the time. I just don’t push this on people who aren’t already into it, except for maybe the occasional CGM here or there where it could be best utilized.
I learned a lot from her today, clarified some assumptions I'd made and got all jazzed up about the work I am already doing with women around optimizing fertility, improving pregnancy outcomes and postpartum experiences, work that is inseparable from discussions about lifestyle choices and changes.
Guest Resources
Flora Fertility
Wearable Health Lab at Stanford
IG @heyflorahealth
Mentioned on today’s episode
Morpheus - A HR monitor in which your zones change daily according to your recovery which is largely based on HRV and resting HR.
Carrot - Insurance for fertility services
Progny - Insurance for fertility services
Mother Wit Resources
Thriving After Birth (an online course)
Comprehensive Care
60 Min Consultation: Use discount code- FirstConsult10%off
Instagram: @mother.wit.maternity
Exercise in the perinatal period: For healthcare providers (an online course)
Support the show
Related episodes
Ep 64 When to see a fertility specialistEp 45 Physical activity during pregnancy
More
My guest today is Dr. Christy Lane. She is a global leader of InsurTech and a health scientist with expertise in AI, digital health, and wearable devices. She is the Co-Founder of Flora Fertility and founder of the Stanford Wearable Health Lab. Dr. Lane has been involved in women’s health research since the 90’s, and is blazing a new path forward to combine critical components of wearable tech to help inform insurance policy to make fertility treatments more accessible. She is a mom of 3, who has gone through IVF herself therefore deeply understands the emotional and financial challenges of treatment. She is here today to tell us about Flora which is launching this Spring. It’s a new way to think about insurance and more specifically, insurance for fertility challenges. Her expertise in wearables informs much of her work and is of great interest to me so I had to pick her brain before we wrapped up. Initially when we changed gears and started talking about wearables, I sort of siloed my usual work which I consider low tech- high touch, albeit virtual, into one category and my interest in wearable technology into another but as she talked I realized that I work with people in the perinatal period in this manner all the time. I just don’t push this on people who aren’t already into it, except for maybe the occasional CGM here or there where it could be best utilized. I learned a lot from her today, clarified some assumptions I'd made and got all jazzed up about the work I am already doing with women around optimizing fertility, improving pregnancy outcomes and postpartum experiences, work that is inseparable from discussions about lifestyle choices and changes. Guest Resources Flora Fertility Wearable Health Lab at Stanford IG @heyflorahealth Mentioned on today’s episode Morpheus - A HR monitor in which your zones change daily according to your recovery which is largely based on HRV and resting HR. Carrot - Insurance for fertility services Progny - Insurance for fertility services Mother Wit Resources Thriving After Birth (an online course) Comprehensive Care 60 Min Consultation: Use discount code- FirstConsult10%off Instagram: @mother.wit.maternity Exercise in the perinatal period: For healthcare providers (an online course) Support the show Related episodes Ep 64 When to see a fertility specialistEp 45 Physical activity during pregnancy