The Product Market Fit Lie That Stops Companies From Scaling with Ben Reed
Thu Feb 05 2026
Scaling revenue exposes every weakness in your business.
In this episode, we sit down with Ben Reed, Founder of RevyOps, to unpack what really drives sustainable revenue growth. Ben has built, bought, and sold multiple companies and has spent years inside go-to-market execution, revenue operations, and founder-led sales.
He shares why most founders misunderstand market research, why automation too early creates blind spots, and how AI has flooded teams with data but removed clarity.
We also dig into why product decisions matter more than sales tactics, how GTM teams lose visibility as tools stack up, and what leadership teams should actually be paying attention to when scaling.
This is a grounded conversation for founders and operators who want durable revenue, not short-term spikes.
Keypoints + Chapter Markers:
00:00 Why scaling exposes weak foundations05:05 Founder-led sales and market discovery11:40 Automation mistakes in GTM18:50 AI, data overload, and outbound noise25:35 Why revenue problems start with product33:10 What RevyOps solves for scaling teams
Connect with Ben: https://www.linkedin.com/in/benjamin-aaron-reed/
Website: https://go.revyops.com/
RESOURCES BELOW!
Download The Free Outbound Sales Playbook:
Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community:
Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts:
Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io:
Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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Scaling revenue exposes every weakness in your business. In this episode, we sit down with Ben Reed, Founder of RevyOps, to unpack what really drives sustainable revenue growth. Ben has built, bought, and sold multiple companies and has spent years inside go-to-market execution, revenue operations, and founder-led sales. He shares why most founders misunderstand market research, why automation too early creates blind spots, and how AI has flooded teams with data but removed clarity. We also dig into why product decisions matter more than sales tactics, how GTM teams lose visibility as tools stack up, and what leadership teams should actually be paying attention to when scaling. This is a grounded conversation for founders and operators who want durable revenue, not short-term spikes. Keypoints + Chapter Markers: 00:00 Why scaling exposes weak foundations05:05 Founder-led sales and market discovery11:40 Automation mistakes in GTM18:50 AI, data overload, and outbound noise25:35 Why revenue problems start with product33:10 What RevyOps solves for scaling teams Connect with Ben: https://www.linkedin.com/in/benjamin-aaron-reed/ Website: https://go.revyops.com/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover