167 The Plan That Changed Everything
Wed Feb 04 2026
I'd love to hear from you 'text the show'
Welcome
Today’s episode is for you if you’re carrying everything and quietly wondering how long you can keep going like this.
Episode Summary
I’m joined by Emma, a neuro physio and clinic owner on an incredible journey inside Thrive. When I first met her, she was exhausted and overwhelmed. Her days started at 5am at a tiny desk in the kitchen, then it was a sprint through kids, clinic, clients, admin, late night emails, and a phone that never stopped. She carried most of the caseload, had no admin support, and was living month to month with no clear plan for the future.
Emma shares the turning point was not one dramatic moment. Life simply became unmanageable. She could not keep pouring into the business while raising her boys and still feel like she had nothing to show for it. She had listened to the podcast for a long time, and finally made the call because she needed hope and a place to start.
We talk about what changed once we began working together. We tackled strategy: pricing, packages, moving away from pay as you go, team structure, marketing, and the numbers. But Emma is clear the biggest shift was mindset: believing in herself, recognising her worth, and seeing what was possible.
The ripple effect has been huge. Emma’s money mindset has changed, and she now has hope for the future, including what is possible for her boys. Her son wants to be a pilot, and where she once would have shut that dream down, she now believes they will find a way. She also shares personal changes, including opening the door to a relationship after years of being single, and stepping into a bigger, beautiful clinic space.
Key Takeaways
If nothing changes, nothing changes. Sometimes you have to decide it is enough.Strategy grows the business, but mindset makes the strategy sustainable.Knowing your numbers and capacity gives you control and confidence.Community and accountability stop you doing this alone and keep you moving.The right support can change your business, and your whole life.Episode Sponsors:
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
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I'd love to hear from you 'text the show' Welcome Today’s episode is for you if you’re carrying everything and quietly wondering how long you can keep going like this. Episode Summary I’m joined by Emma, a neuro physio and clinic owner on an incredible journey inside Thrive. When I first met her, she was exhausted and overwhelmed. Her days started at 5am at a tiny desk in the kitchen, then it was a sprint through kids, clinic, clients, admin, late night emails, and a phone that never stopped. She carried most of the caseload, had no admin support, and was living month to month with no clear plan for the future. Emma shares the turning point was not one dramatic moment. Life simply became unmanageable. She could not keep pouring into the business while raising her boys and still feel like she had nothing to show for it. She had listened to the podcast for a long time, and finally made the call because she needed hope and a place to start. We talk about what changed once we began working together. We tackled strategy: pricing, packages, moving away from pay as you go, team structure, marketing, and the numbers. But Emma is clear the biggest shift was mindset: believing in herself, recognising her worth, and seeing what was possible. The ripple effect has been huge. Emma’s money mindset has changed, and she now has hope for the future, including what is possible for her boys. Her son wants to be a pilot, and where she once would have shut that dream down, she now believes they will find a way. She also shares personal changes, including opening the door to a relationship after years of being single, and stepping into a bigger, beautiful clinic space. Key Takeaways If nothing changes, nothing changes. Sometimes you have to decide it is enough.Strategy grows the business, but mindset makes the strategy sustainable.Knowing your numbers and capacity gives you control and confidence.Community and accountability stop you doing this alone and keep you moving.The right support can change your business, and your whole life.Episode Sponsors: Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload. Learn more at mbstmedical.co.uk. Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1 Resources & Links Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026 🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1