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Neal Shulman
Neal Shulman

How to Rank Higher on Apple Podcasts & Spotify

March 31, 2025

In the ever-evolving digital landscape, podcasting has emerged as a powerful medium for storytelling, education, and brand building. This blog post presents a curated list of the top 10 podcasts that every aspiring podcaster and digital entrepreneur should explore. From practical tips on starting a podcast to insider secrets on achieving chart-topping success, these podcasts offer a wealth of knowledge and inspiration. Whether you're a seasoned podcaster or just starting your journey, these shows provide unique insights into the intricacies of podcasting, digital marketing, and entrepreneurship.

1. The Lazy Girl's Guide to Podcasting: Podcasting Tips for How to Start and Run a Podcast

Hosted by Verity Sangan

Summary: "The Lazy Girl’s Guide to Podcasting," hosted by Verity Sangan, is a must-listen for aspiring podcasters seeking practical answers to common podcasting questions. The show serves as an accessible resource for those overwhelmed by the complexities of starting a podcast, offering clear guidance on topics like equipment necessities, podcast promotion, and getting listed on major platforms like Apple Podcasts and Spotify. Verity, a seasoned podcaster since 2020, shares her journey and insights that helped her achieve multiple chart rankings worldwide. Through bite-sized episodes, listeners can gain confidence and knowledge to create and promote their podcasts effectively, minus the unnecessary noise.

Why Pitch: This podcast is an excellent candidate for guest pitches because it caters to a growing audience of aspiring podcasters hungry for valuable insights. Verity Sangan's experience and expertise make her an authoritative voice in the podcasting world, providing guests with a platform to reach a highly engaged audience. The show's focus on actionable strategies means that guests can significantly contribute by sharing their unique perspectives and tips, adding value to each episode. Additionally, the podcast's strong emphasis on SEO and marketing aligns perfectly with guests who have expertise in digital marketing, podcasting, or content creation, ensuring a mutually beneficial collaboration.

Ideal Guests: The ideal guest for "The Lazy Girl’s Guide to Podcasting" would be someone who possesses a wealth of knowledge in podcasting, digital marketing, or media production. A content creator or industry expert who has successfully launched and promoted their podcast would be a perfect fit, as they can provide listeners with first-hand experiences and practical advice. Guests who have navigated the challenges of podcasting, such as equipment selection or audience growth, can offer invaluable insights that resonate with the show's audience. Furthermore, professionals with a knack for simplifying complex concepts would thrive on this podcast, contributing to its mission of delivering accessible, actionable advice.

Why We Love It: We love "The Lazy Girl’s Guide to Podcasting" because it demystifies the podcasting process, making it approachable for everyone, regardless of their technical ability or experience. Verity Sangan's candid storytelling and straightforward advice provide listeners with a sense of empowerment and clarity, sparking creativity and confidence. The podcast's emphasis on actionable strategies ensures each episode delivers tangible value, fostering a supportive community of aspiring podcasters. Additionally, Verity's dedication to sharing her journey and lessons learned creates a relatable and warm listening experience that keeps audiences coming back for more.

2. The How To Podcast Series - Revolving Guest Co-Hosts, Podcast Tips and A Community for Podcasters

Hosted by Dave Campbell

Summary: The How To Podcast Series, hosted by Dave Campbell from Ontario, Canada, serves as an invaluable resource for both budding and experienced podcasters aiming to refine their craft. The series offers a wealth of knowledge through solo, co-hosted, and mini-episodes focusing on topics such as launching a podcast, audience growth, audio quality enhancement, and monetization strategies. Listeners can also gain insight into effective guest booking, content planning, social media marketing, SEO, equipment choices, and platform comparisons. With an emphasis on communal growth, the podcast encourages podcasters not to journey alone but to engage in a broader conversation for shared success.

Why Pitch: The How To Podcast Series stands out as an exemplary platform for guest appearances due to its diverse format, which accommodates solo episodes, co-hosts, and mini-segments, allowing for dynamic dialogue and varied content delivery. Given its comprehensive coverage of podcasting topics, potential guests from various niches can find relevance and a receptive audience eager for expert insights. Additionally, the podcast's commitment to community-driven growth signifies a welcoming atmosphere for guests who value collaboration and shared learning. The host, Dave Campbell, with his extensive knowledge and approachable demeanor, ensures a seamless guest experience, making it an ideal stage for showcasing expertise and ideas.

Ideal Guests: The ideal guest for The How To Podcast Series would be a seasoned podcaster or an industry expert with a unique perspective on podcasting's multifaceted landscape. Such guests should possess a depth of knowledge in areas like content creation, marketing strategies, or technological advancements that align with the podcast's educational focus. Moreover, individuals who have experienced significant milestones or transformations in their podcasting journey would resonate with the audience seeking inspiration and practical advice. Guests who are enthusiastic about community building and fostering connections would thrive in this environment, enriching the series with their collaborative spirit and insights.

Why We Love It: We love The How To Podcast Series for its unwavering dedication to elevating the podcasting community through actionable insights and expert guidance. The show's host, Dave Campbell, infuses each episode with a genuine passion for helping others succeed, creating an engaging and supportive atmosphere for listeners. The diverse range of topics covered ensures that there is something valuable for everyone, whether you're just starting or looking to refine your existing podcast. Furthermore, the emphasis on community and collaboration sets this series apart, fostering a sense of belonging and shared purpose among its audience.

3. How To Start, Grow and Monetise Your Podcast

Hosted by James Burtt and Alex Chisnall

Summary: "How To Start, Grow, and Monetise Your Podcast" is a dynamic podcast hosted by James Burtt and Alex Chisnall, who are renowned for launching over 400 successful podcasts. This show offers listeners insightful, actionable advice on everything from choosing the right podcast equipment to developing effective content strategies and audience growth techniques. Each episode is tailored to help aspiring podcasters transform their ideas into lucrative brands and thriving income streams. Available on platforms such as Apple Podcasts, Spotify, and YouTube, this podcast is a must-listen for entrepreneurs and content creators eager to amplify their voices.

Why Pitch: Pitching a guest spot on "How To Start, Grow, and Monetise Your Podcast" is advantageous due to its established reputation and expertise in the podcasting industry. With hosts James Burtt and Alex Chisnall at the helm, the podcast offers unparalleled insights and strategies that have already helped hundreds achieve podcasting success. Guesting on this podcast promises to introduce you to a highly engaged and motivated audience interested in podcasting, content creation, and digital entrepreneurship. Moreover, the show's wide reach on various platforms ensures that any guest appearance can significantly enhance visibility and credibility in the digital space.

Ideal Guests: The ideal guest for "How To Start, Grow, and Monetise Your Podcast" is someone who possesses a wealth of knowledge in podcasting, digital marketing, or brand monetisation. This individual should be eager to share valuable insights and strategies that align with the show's goal of empowering listeners to create impactful content and profitable podcasts. Entrepreneurs who have successfully launched their podcasts or industry experts with innovative strategies for audience engagement and growth would resonate well with the show's audience. Additionally, guests who are adept at using SEO and content repurposing techniques can provide listeners with practical tips to enhance their podcast's discoverability and longevity.

Why We Love It: Listeners love "How To Start, Grow, and Monetise Your Podcast" for its blend of practical advice and inspiring success stories from industry experts. The hosts, James Burtt and Alex Chisnall, bring a wealth of experience and a personable approach that makes podcasting accessible and exciting for beginners and seasoned creators alike. Each episode is packed with actionable content, ensuring that listeners walk away with strategies they can implement immediately to grow and monetise their podcasts. The show's commitment to fostering a supportive community through the Pod School platform and social media channels further enhances its appeal, making it a beloved resource for anyone passionate about podcasting.

4. Creator Playbooks

Hosted by Callum McDonnell

Summary: Creator Playbooks is an enlightening podcast hosted by Callum McDonnell, dedicated to unraveling the intriguing stories behind some of the world's most successful creators and entrepreneurs. Each episode delves into the innovative journeys of individuals who have transformed their passions into profitable enterprises, showcasing the strategies and mindsets that propelled them to success. With a focus on actionable insights, Creator Playbooks provides listeners with a wealth of knowledge, from content creation techniques to business growth strategies, making it a must-listen for aspiring entrepreneurs. The podcast's recent episode features Aydan Al-Saad, a social media expert who shares his five-step blueprint for turning posts into multi-six-figure income streams while balancing personal commitments.

Why Pitch: Creator Playbooks stands out as an ideal podcast for guest appearances due to its compelling focus on entrepreneurial success and content creation. The show provides guests with an exceptional platform to share their expertise and stories, reaching an audience eager to learn about innovative business practices and personal development. Additionally, Callum McDonnell's engaging interview style ensures that each guest's insights are thoroughly explored and presented in a manner that captivates listeners. By featuring on Creator Playbooks, guests gain the opportunity to connect with a wide network of ambitious creators and entrepreneurs, enhancing their visibility and thought leadership in their respective fields.

Ideal Guests: The ideal guest for Creator Playbooks is someone who has a profound story of overcoming challenges and achieving significant milestones in the creative or entrepreneurial field. This individual would be a seasoned entrepreneur or a content creator who has successfully monetized their talents and possesses a strategic mindset about growth and innovation. Guests with a background in social media, digital marketing, or innovative business models would resonate well with the show's audience. Furthermore, those who can provide actionable tips and practical advice for aspiring entrepreneurs will align perfectly with the podcast's mission of educating and inspiring listeners.

Why We Love It: We love Creator Playbooks for its ability to seamlessly blend storytelling with practical business advice, making it an invaluable resource for anyone looking to thrive in the creator economy. Callum McDonnell's passion for uncovering the personal journeys of successful entrepreneurs adds a unique and personal touch to each episode, fostering a sense of connection and inspiration among listeners. The show's diverse range of guests and topics ensures that there is always something new to learn, keeping the audience engaged and motivated. Moreover, the podcast's dedication to sharing actionable insights and strategies empowers listeners to take tangible steps towards achieving their own entrepreneurial goals.

5. Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Psychology for Business Growth

Hosted by Courtney Elmer

Summary: "Insider Secrets to a Top 100 Podcast with Courtney Elmer" is an enlightening podcast designed for business owners and aspiring thought leaders who are fed up with stagnant podcast download numbers and seek to become authorities in their niches. Hosted by Courtney Elmer, a highly celebrated podcast expert recognized by Forbes and Rolling Stone, this podcast delves into actionable strategies derived from over 15,000 hours of research into the habits of successful podcast hosts. Through engaging episodes featuring laser-focused coaching, listener Q&A, and insights from industry titans, listeners will garner transformative tools to amplify their podcast's reach and impact. With a focus on marrying podcasting strategy and human behavior, Courtney offers unparalleled guidance to launch a top-ranked show that genuinely connects with its audience.

Why Pitch: This podcast, hosted by the esteemed Courtney Elmer, stands as an ideal platform for guest appearances due to its wide-reaching influence and focus on cutting-edge podcasting strategies. The show is not only frequented by top industry experts but also garners attention from listeners eager to learn innovative techniques for podcast growth and monetization. Featuring on "Insider Secrets to a Top 100 Podcast" provides an opportunity to tap into a community of ambitious business owners and thought leaders who are actively seeking guidance on enhancing their podcasting efforts. With Courtney's strong reputation and the podcast's commitment to delivering unique insights, a guest spot promises increased visibility and credibility among a discerning audience.

Ideal Guests: The ideal guest for "Insider Secrets to a Top 100 Podcast" is an individual with deep expertise in podcasting, business growth, or digital marketing who can offer fresh perspectives or innovative strategies. Thought leaders who have successfully navigated the challenges of launching or scaling a podcast and can share actionable insights or case studies would resonate well with the audience. Entrepreneurs who have leveraged podcasting as a tool for lead generation, audience engagement, or brand positioning would also find a receptive audience eager for practical advice. Experts who can bridge the gap between podcasting strategy and psychological principles of audience behavior would align perfectly with the podcast's theme of understanding why some podcasts thrive while others falter.

Why We Love It: We love "Insider Secrets to a Top 100 Podcast" for its ability to transform complex podcasting concepts into digestible, actionable advice that empowers listeners. Hosted by the insightful Courtney Elmer, the podcast consistently delivers high-value content rooted in extensive research and real-world applications. The show's commitment to uncovering the psychological elements of successful podcasting sets it apart, providing a unique lens through which listeners can view their own podcasting endeavors. Beyond just technical tips and tricks, this podcast fosters a community of growth-minded individuals, making every episode an inspiring journey toward achieving podcasting success.

6. PodFather

Hosted by Roy Coughlan

Summary: PodFather, hosted by the dynamic Roy Coughlan, is a podcast dedicated to empowering both new and seasoned podcasters with actionable tips and insights. Known for its impressive track record, the podcast has consistently ranked in the top echelons globally, earning a spot in the Top 0.5% for four of its series and the Top 1% for another. The show uniquely combines expert interviews with Coughlan's own extensive experience, offering listeners valuable "secret sauce" from the podcasting world. As the go-to resource for aspiring podcasters, PodFather provides a platform for learning, growth, and networking with industry leaders.

Why Pitch: PodFather is an excellent platform for guest appearances due to its established reputation in the podcasting community and global reach across 20+ countries. Hosting a spot on such a high-ranking and influential podcast can significantly boost visibility and credibility for any guest. With Roy Coughlan's knack for engaging interviews, guests have the opportunity to share their unique insights and connect with a diverse audience. Moreover, the show's focus on practical tips and real-world advice makes it a compelling choice for those eager to impart their knowledge and expand their professional network.

Ideal Guests: The ideal guest for PodFather is someone with a rich background in the podcasting industry or related fields such as digital marketing, media, or content creation. They should possess a wealth of knowledge and unique insights on podcasting strategies, audience engagement, and monetization techniques. A guest who can share real-world experiences, success stories, and actionable advice will resonate well with PodFather's audience. Additionally, those who have a fresh perspective on leveraging platforms like LinkedIn to enhance podcast visibility and growth will find a welcoming stage on the show.

Why We Love It: Listeners flock to PodFather because of its commitment to delivering high-quality content that genuinely helps podcasters excel. Roy Coughlan's engaging style and deep industry knowledge make each episode an invaluable resource for budding and seasoned podcasters alike. The show is beloved for its practical approach, offering real-world solutions and insider tips that listeners can readily apply. With its mix of expert guests and Coughlan's own insights, PodFather stands out as a beacon of inspiration and education in the podcasting world.

7. Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform

Hosted by Kim Stewart

Summary: Book Marketing Mania, hosted by Kim Stewart, is a podcast dedicated to helping nonfiction authors leverage the power of podcasting to expand their reach and grow their author platform. This show emphasizes the importance of engaging both as a podcast guest and host to effectively market your book before and after its release. Kim Stewart, an experienced podcast coach for nonfiction authors, guides listeners on how to steward their message in a way that honors both their faith and their precious time. Each episode offers actionable insights and strategies tailored for Christian entrepreneurs looking to make a significant impact through their writing and speaking.

Why Pitch: Book Marketing Mania is an excellent podcast for guest pitching due to its focused niche on nonfiction authors, particularly those with Christian values, ensuring a targeted audience. The host, Kim Stewart, is an experienced podcast coach, offering guests the opportunity to engage with a professional who understands the nuances of podcast guesting and hosting. This podcast not only provides exposure but also offers guests a chance to contribute to meaningful conversations about faith, writing, and marketing. Additionally, being featured on a podcast that aligns with one's values and audience interests naturally enhances credibility and authority in the field.

Ideal Guests: The ideal guest for Book Marketing Mania is a nonfiction author who is passionate about sharing their faith and message through both writing and speaking engagements. They should have experience or interest in podcasting and be eager to discuss strategies for audience growth and book marketing. Guests who bring unique insights into balancing writing with podcasting commitments, especially those with a Christian perspective, will resonate well with the show's audience. Finally, individuals who are eager to share their journey and practical tips on how to honor God through their work would be a perfect fit for this podcast.

Why We Love It: We love Book Marketing Mania because it thoughtfully combines the worlds of writing, podcasting, and faith, creating a rich tapestry of insights for nonfiction authors. Kim Stewart's expertise as a podcast coach shines through each episode, offering listeners practical advice that is both inspirational and actionable. The podcast stands out for its dedication to honoring Christian values while simultaneously addressing the practical needs of authors in today's digital landscape. Each episode is a testament to Kim's commitment to supporting authors in stewarding their message effectively and with integrity.

8. Podcasting With Impact: Lead With Your Voice

Hosted by Regina Larko

Summary: "Podcasting With Impact: Lead With Your Voice" is a transformative journey guided by Regina Larko, designed to help aspiring podcasters leverage their platforms to craft a powerful brand identity. Regina, with her award-winning expertise, shares actionable insights on how to create genuine connections and generate fruitful business leads from the very first episode. The podcast is a treasure trove for those who struggle with overthinking and decision paralysis, offering them a path to impactful, time-efficient, and authentic podcasting. Regina's dedication to the podcasting community shines through, providing listeners with resources and inspiration to navigate their podcasting journey successfully.

Why Pitch: "Podcasting With Impact: Lead With Your Voice" is an ideal platform for guests looking to share their knowledge on brand development and impactful storytelling, as Regina Larko draws a diverse audience interested in these topics. The podcast's focus on authentic connection and business growth makes it an excellent stage for sharing valuable insights and expertise in these areas, encouraging listeners to take actionable steps in their podcasting endeavors. With Regina's extensive experience and warm demeanor, guests can expect a meaningful dialogue that not only highlights their expertise but also resonates with a global audience. As a guest, individuals have the opportunity to tap into a community of passionate podcasters eager to learn and apply new strategies, potentially expanding their own network and influence.

Ideal Guests: The ideal guest for "Podcasting With Impact: Lead With Your Voice" is someone who possesses substantial knowledge and experience in the realms of brand building, podcasting, or coaching, and who can offer fresh perspectives and actionable advice. Guests who have successfully navigated the challenges of podcasting and are willing to share their journeys, including lessons learned and triumphs, would resonate well with Regina's audience. Experts in creating genuine connections, perhaps through storytelling or community engagement, would find an eager audience ready to implement such strategies. Furthermore, guests who are passionate about making a positive impact and can align their message with the podcast's mission will find a receptive and engaged listenership.

Why We Love It: Listeners love "Podcasting With Impact: Lead With Your Voice" because Regina Larko's passion for podcasting shines through in every episode, making it an inspiring and uplifting experience. Her ability to break down complex concepts into digestible, actionable steps ensures that both new and seasoned podcasters walk away with valuable insights they can immediately apply. Regina's focus on creating genuine connections and building a strong brand resonates deeply with her audience, who are eager to make a meaningful impact through their podcasts. The podcast's emphasis on authenticity, combined with Regina's warmth and expertise, creates a welcoming space for listeners to grow their skills and confidence in the podcasting world.

9. Podcasting Insights with The Podmaster: growth advice for people and brands

Hosted by Neal Veglio

Summary: "Podcasting Insights with The Podmaster: Growth Advice for People and Brands" is an exceptional podcast offering practical guidance for individuals and businesses seeking to elevate their podcasting game. Hosted by Neal Veglio, a pioneer in the podcasting field since 2001, the show delves into various aspects of podcasting, sharing insights and strategies developed over years of experience. Each episode aims to equip listeners with the tools necessary to enhance their podcast's success and avoid the common pitfalls of 'podfade'. With a blend of personal anecdotes and expert advice, Neal ensures his audience gains a comprehensive understanding of the podcasting landscape.

Why Pitch: This podcast presents a unique opportunity for guest speakers to share their expertise with a discerning audience eager to optimize their podcasting efforts. The Podmaster's commitment to providing in-depth analysis and actionable insights makes it an ideal platform for thought leaders and industry experts to showcase their knowledge. Additionally, guests benefit from Neal Veglio's extensive network and influence in the podcasting community, potentially expanding their reach significantly. As the show consistently tackles pertinent and trending topics, guests can contribute to meaningful discussions that resonate with current industry challenges and innovations.

Ideal Guests: The ideal guest for "Podcasting Insights with The Podmaster" would be an individual with substantial experience and a deep understanding of the podcasting or digital media landscape. Entrepreneurs, marketing strategists, and successful podcasters who have navigated the challenges of building and sustaining an audience would greatly enrich the content. Those who have pioneered innovative techniques, tools, or strategies in podcasting would offer valuable perspectives to the show's audience. Additionally, experts who can provide insights into the evolving trends, such as the impact of platforms like YouTube on podcasting, would be a perfect fit for this forward-thinking podcast.

Why We Love It: We love this podcast for its unwavering dedication to empowering podcasters with the knowledge and tools they need to thrive in a competitive landscape. Neal Veglio's passion for podcasting is palpable, and his expertise shines through each episode, creating a learning environment that's both engaging and informative. The diverse range of topics covered ensures that listeners gain a well-rounded understanding of the industry, from technical aspects to audience engagement. Furthermore, the podcast's ability to blend insightful analysis with real-world applications makes it an indispensable resource for anyone serious about mastering the art of podcasting.

10. Hustle Inspires Hustle with Alex Quin

Hosted by Alex Quin

Summary: "Hustle Inspires Hustle with Alex Quin" is a dynamic podcast designed for entrepreneurs and hustlers aiming to elevate their game. Hosted by the charismatic Alex Quin, the podcast offers actionable advice and inspiring interviews from high-profile entrepreneurs and industry leaders. Listeners can expect to gain invaluable insights from the likes of Tony Robbins, Andy Frisella, and Grant Cardone, to name a few. Globally trending in over 95 countries, the podcast is a must-listen for anyone looking to fuel their entrepreneurial drive and inspire their hustle.

Why Pitch: "Hustle Inspires Hustle with Alex Quin" is an excellent platform for pitching a guest spot due to its global reach and influential audience base. Its episodes, filled with actionable advice, make it a well-respected source of entrepreneurial guidance, attracting business-savvy listeners who are keen to learn from the best. The podcast's diverse guest list, including high-profile names like Neil Patel and Randi Zuckerberg, highlights its commitment to delivering top-tier content. Appearing as a guest offers the opportunity to share your expertise with a thriving community of entrepreneurs and hustlers eager for inspiration.

Ideal Guests: The ideal guest for "Hustle Inspires Hustle with Alex Quin" is someone who embodies the spirit of entrepreneurship and possesses a wealth of experience to share. This podcast seeks individuals who have made significant impacts in their fields, such as successful business owners, influential thought leaders, and visionary innovators. Guests should be able to provide practical insights and inspiring stories that resonate with an audience keen on self-improvement and business growth. A perfect guest would be someone who has navigated challenges and achieved remarkable success, thus being able to inspire and empower listeners.

Why We Love It: We love "Hustle Inspires Hustle with Alex Quin" for its ability to consistently deliver high-value content that resonates with entrepreneurs worldwide. Its unique blend of motivational stories and practical business advice sets it apart as a beacon for those looking to thrive in the entrepreneurial space. The podcast's commitment to featuring a diverse range of influential guests ensures that each episode is rich with fresh perspectives and actionable insights. With a community of listeners spread across 95 countries, this podcast is a testament to the universal appeal and power of the entrepreneurial spirit.

Conclusion

Podcasting offers a unique platform for storytelling, education, and brand building. Whether you're an aspiring podcaster or a seasoned digital entrepreneur, the podcasts listed above provide invaluable insights into the world of podcasting, digital marketing, and entrepreneurship. By tuning into these shows, you'll gain access to a wealth of knowledge, practical advice, and inspiring stories that will empower you to elevate your podcasting journey and entrepreneurial endeavors. So, grab your headphones and start exploring these incredible podcasts today!

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