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Neal Shulman
Neal Shulman

Building a Podcast Audience from Zero: Proven Tips

April 2, 2025

In today’s digital age, podcasts have emerged as a powerful tool for sharing knowledge, storytelling, and influencing audiences worldwide. For PR professionals and marketers, understanding the podcast landscape is crucial to effectively pitching clients to the right platforms. This blog post delves into ten must-listen podcasts that not only offer valuable content but also provide excellent opportunities for guest appearances, enhancing your client's visibility and credibility.

1. Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

Hosted by Courtney Elmer

"Insider Secrets to a Top 100 Podcast" is a game-changing podcast for business owners and aspiring thought leaders who want to break free from low download numbers and establish themselves as authorities in their niche. Hosted by Courtney Elmer, a renowned figure in the podcasting sphere and dubbed "The Podcast Whisperer," this show integrates over 15,000 hours of industry research into actionable strategies for podcast success.

Why pitch here? Courtney Elmer's status as a Top 1% podcast host featured in Forbes and Rolling Stone ensures a wide reach and significant exposure for any guest appearing on the show. Ideal guests are those with a deep understanding of podcasting dynamics, business growth strategies, or personal branding.

We love this podcast because it offers a treasure trove of knowledge that is both practical and transformative for anyone looking to excel in the podcasting world.

2. Podcasting Insights with The Podmaster: Growth Advice for People and Brands

Hosted by Neal Veglio

This podcast is a comprehensive resource for anyone looking to enhance their podcasting journey. Neal Veglio, also known as The Podmaster, uses his expertise to guide brands and individuals in mastering the art of podcasting.

Why pitch here? With a robust audience interested in practical advice and real-world experiences, a guest spot on this podcast can provide an invaluable opportunity to reach a niche, engaged audience eager for actionable tips.

We love this podcast because it combines Neal Veglio's extensive background in radio and podcasting with a genuine passion for helping others succeed.

3. Podcasting With Impact: Lead With Your Voice

Hosted by Regina Larko

A revolutionary podcast designed to empower aspiring podcasters to build their brand and connect with their audience. Regina Larko's award-winning experience and passion for meaningful dialogue shine through each episode.

Why pitch here? This podcast consistently ranks among the top globally, offering incredible exposure to its guests.

We love this podcast because it transcends the typical podcasting advice, offering listeners a deeply enriching experience centered around authenticity and meaningful connections.

4. Build a Big Podcast - Marketing for Podcasters

Hosted by David Hooper

This podcast is a go-to resource for podcasting enthusiasts, offering innovative strategies to grow your podcast audience and invigorate conversations around your show.

Why pitch here? The show's consistent focus on marketing strategies and audience engagement highlights its dedication to empowering podcasters with actionable knowledge.

We love this podcast because it transforms the complex world of podcasting into an accessible, engaging, and highly educational experience.

5. Creator Playbooks

Hosted by Callum McDonnell

An insightful podcast that delves into the fascinating stories behind some of the world's best creators and entrepreneurs.

Why pitch here? Featuring interviews with top-tier entrepreneurs and creators, the podcast offers substantial exposure to a diverse audience keen on understanding the intricacies of success in various industries.

We love this podcast because it offers a rare glimpse into the minds of some of the world's most innovative creators and entrepreneurs.

6. Grow The Show

Hosted by Kevin Chemidlin

A dynamic podcast dedicated to helping entrepreneurs and business owners expand their brand and increase revenue through strategic content creation.

Why pitch here? The podcast's commitment to delivering actionable insights means that guests can share their expertise with an audience eager to learn and implement new strategies.

We love this podcast because it offers a treasure trove of actionable advice and strategies for anyone looking to succeed in the podcasting world.

7. The Power of the Podcast: Unlock Your Brand's Marketing Potential

Hosted by Josh Troche

This dynamic podcast delves into the multifaceted world of podcasting as a marketing tool.

Why pitch here? The show features interviews with seasoned marketing experts and successful entrepreneurs who share their strategies for podcast success.

We love this podcast because it is a goldmine of knowledge for anyone looking to leverage podcasting for their business.

8. Smarter Podcasting: Making Podcasts Better

Hosted by Niall Mackay

A dynamic and informative show offering insightful advice on creating, producing, and sustaining successful podcasts.

Why pitch here? The podcast's comprehensive guide for both beginners and seasoned podcasters offers tried and tested techniques alongside inspiring success stories.

We love this podcast because it continually offers practical, actionable advice that empowers podcasters at every stage of their journey.

9. Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform

Hosted by Kim Stewart

This dynamic podcast focuses on leveraging podcasting to expand an author's platform and market their books effectively.

Why pitch here? The show's emphasis on collaboration and expert interviews presents an ideal platform for guests to share their unique insights and experiences.

We love this podcast for its insightful and actionable content that empowers authors to take control of their marketing journey.

10. Podtastic Audio: Crafting Compelling Content with Crystal Clear Audio for Indie Podcasters

Hosted by Chris Smith

This podcast serves as the ultimate resource for indie podcasters seeking to craft high-quality content without exceeding their budget.

Why pitch here? The podcast's emphasis on budget-friendly solutions aligns with a wide audience of creators seeking cost-effective strategies.

We love this podcast because it empowers indie podcasters with the tools and knowledge necessary to elevate their craft without financial strain.

Conclusion

Podcasts are a powerful medium for reaching targeted audiences, and pitching the right podcast for your client can significantly enhance their brand visibility and credibility. The above list provides a diverse selection of podcasts that cater to different industries and interests, making them ideal platforms for PR professionals to consider. Whether your client is a seasoned entrepreneur or a budding author, these podcasts offer unique opportunities to share their stories and expertise with engaged listeners.

More Reading on Everything PodPitch

Frequently Asked Questions

1. What is PodPitch?

PodPitch is a software that leverages the world's best databases, incredible PR expertise, and AI to automatically create media lists & draft pitches on your behalf.

2. How does PodPitch work?

Researching: We've meticulously created the world's largest database of podcasts
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Pitching: Utilizing AI-driven messaging, you send tailored pitches via email. Every email is 100% unique.

3. How much does it cost? Is there a commitment?

PodPitch is quoted individually per team during a live demo.

4. How many podcasts do you have?

PodPitch has 3.8 million podcasts & their contact information in our directory. We have every English-speaking podcast.

5. Can just anyone see how PodPitch works for their own clients?

Yep! Just click "Try Free" above.

6. How much time does it take per week to use PodPitch?

The average PodPitch user spends less than 30 minutes per week on the platform to send up to 750 emails out per week on average.

7. Do you guarantee podcast appearances?

The average PR agency using PodPitch scores 4-6 podcasts booked per month for every single client.

As you may know, there are no coverage guarantees in PR. However, we guarantee you'll have a better success rate than pitching them on your own.