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Neal Shulman
Neal Shulman

How to Make a Podcast That People Will Actually Listen To

April 7, 2025

Podcasting has revolutionized how business professionals and entrepreneurs connect with audiences, share expertise, and expand their reach. With the medium's rapid growth, podcasts have become invaluable resources for anyone looking to enhance their business strategies, marketing efforts, or podcasting skills. In this blog post, we explore ten exceptional podcasts that are at the forefront of the industry, offering insights, inspiration, and practical advice to help you navigate the dynamic world of podcasting. Whether you're a seasoned business owner or an aspiring podcaster, these shows are packed with content that can elevate your knowledge and impact.

1. Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

Hosted by: Courtney Elmer

Summary: "Insider Secrets to a Top 100 Podcast" is a transformative podcast designed for business owners and aspiring thought leaders. Courtney Elmer delves into contemporary strategies to set podcasters apart, backed by 15,000 hours of research. Expect laser-focused coaching, industry insights, and actionable strategies for business growth.

Why pitch here: This podcast reaches a niche audience eager for data-driven podcasting strategies. It offers guests a prestigious platform to enhance their visibility and authority.

Ideal guests: Seasoned entrepreneurs, business strategists, or podcasting experts who can discuss innovative strategies for podcast growth and audience engagement.

Why we love it: Courtney's expertise and dedication are evident in every episode, making it a must-listen for anyone serious about mastering podcasting.

2. The Power of the Podcast: Unlock Your Brand's Marketing Potential

Hosted by: Josh Troche of Pedal Stomper Productions

Summary: This podcast explores podcasting as a marketing tool, featuring interviews with marketing experts and entrepreneurs who share insights on leveraging podcasts for business growth. Learn about ROI for branded podcasts and strategies to track engagement.

Why pitch here: Ideal for experts eager to share marketing techniques and for entrepreneurs wanting to highlight their success stories.

Ideal guests: Marketing specialists or successful entrepreneurs with experience in using podcasts for brand growth.

Why we love it: Its commitment to delivering high-quality, content-rich episodes that educate and inspire listeners makes it an invaluable resource.

3. Podcasting for Business Owners

Hosted by: Laura McRae

Summary: This podcast is a resource for business leaders seeking to enhance their influence through podcasting. It covers topics like public speaking, technical skills, and strategic growth plans, aimed at establishing thought leadership.

Why pitch here: Perfect for business professionals wanting to amplify their visibility and credibility.

Ideal guests: Business professionals or entrepreneurs with insights and experiences in podcasting.

Why we love it: Laura's dedication to empowering business leaders with actionable advice makes it an essential resource.

4. The Podcast On Podcasting

Hosted by: Adam Adams

Summary: This podcast offers insights and strategies for leveraging podcasts as a business asset. It covers technical tips, creative storytelling, and features expert guests sharing experiences and advice.

Why pitch here: Ideal for professionals looking to boost brand visibility and leverage media for growth.

Ideal guests: Experts in podcast production, marketing, or monetization.

Why we love it: Its commitment to demystifying podcasting, making it accessible to everyone, is commendable.

5. Smarter Podcasting: Making Podcasts Better

Hosted by: Niall Mackay

Summary: This podcast provides insights and success stories to help podcasters enhance their shows. It's a free resource designed to aid individuals and businesses in building a thriving podcast community.

Why pitch here: Perfect for podcasters and industry experts looking to share expertise on a well-established show.

Ideal guests: Experts in digital marketing, content creation, or community building.

Why we love it: Its commitment to enhancing the podcasting landscape through valuable insights and community-building is cherished.

6. The Lazy Girl's Guide to Podcasting: Podcasting Tips for How to Start and Run a Podcast

Hosted by: Verity Sangan

Summary: This podcast offers bite-sized, actionable strategies for starting and running a podcast. Verity shares her personal journey and challenges, breaking down complex ideas into easy-to-understand advice.

Why pitch here: Great for experts in digital marketing, SEO, or podcast production.

Ideal guests: Individuals with expertise in SEO optimization, content creation, or audience engagement.

Why we love it: Its ability to transform overwhelming podcasting ventures into exciting journeys is inspiring.

7. Podcasting Insights with The Podmaster: growth advice for people and brands

Hosted by: Neal Veglio

Summary: This podcast provides expert guidance on podcast growth strategies. Neal shares extensive knowledge and experiences to help others avoid pitfalls and embrace success.

Why pitch here: Perfect for experts looking to share insights and experiences on podcast growth strategies.

Ideal guests: Accomplished podcast hosts, producers, or marketing professionals.

Why we love it: Its authentic approach and Neal's unparalleled expertise make it a delightful learning experience.

8. The Podcast Life

Hosted by: Deanna Chapman

Summary: This podcast is a comprehensive guide for aspiring and established podcasters, featuring industry leaders from platforms like Wondery and Rolling Stone.

Why pitch here: Great for guests with expertise in podcast production, marketing strategies, and audience growth techniques.

Ideal guests: Experienced producers, marketing strategists, and successful podcast hosts.

Why we love it: Its dedication to uncovering the nuances of podcasting offers a treasure trove of knowledge.

9. Podcasting Made Simple

Hosted by: Alex Sanfilippo

Summary: This podcast offers insights for both podcast hosts and guests, packed with tips to expand reach and monetize efforts.

Why pitch here: Ideal for guests with innovative strategies for audience engagement and podcast monetization.

Ideal guests: Experts in audience engagement, monetization, or content creation.

Why we love it: Its focus on helping podcasters elevate their craft and achieve their goals is invaluable.

10. Spaghetti on the Wall

Hosted by: Spaghettionthewall

Summary: This podcast explores the art of discovering and nurturing one's passion, offering inspiring and motivational stories.

Why pitch here: Perfect for guests with stories of overcoming challenges and achieving success.

Ideal guests: Entrepreneurs, artists, content creators, and innovators with unique stories.

Why we love it: Its genuine approach to exploring the power of passion and commitment makes it a standout.

Conclusion

These podcasts not only offer a wealth of knowledge but also provide platforms for experts to share their insights and connect with engaged audiences. Each show presents unique opportunities for growth, learning, and inspiration, making them essential listens for anyone involved in the podcasting or business world. Consider pitching to these podcasts to amplify your voice, enhance your credibility, and reach new heights in your podcasting journey.

More Reading on Everything PodPitch

Frequently Asked Questions

1. What is PodPitch?

PodPitch is a software that leverages the world's best databases, incredible PR expertise, and AI to automatically create media lists & draft pitches on your behalf.

2. How does PodPitch work?

Researching: We've meticulously created the world's largest database of podcasts
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Pitching: Utilizing AI-driven messaging, you send tailored pitches via email. Every email is 100% unique.

3. How much does it cost? Is there a commitment?

PodPitch is quoted individually per team during a live demo.

4. How many podcasts do you have?

PodPitch has 3.8 million podcasts & their contact information in our directory. We have every English-speaking podcast.

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6. How much time does it take per week to use PodPitch?

The average PodPitch user spends less than 30 minutes per week on the platform to send up to 750 emails out per week on average.

7. Do you guarantee podcast appearances?

The average PR agency using PodPitch scores 4-6 podcasts booked per month for every single client.

As you may know, there are no coverage guarantees in PR. However, we guarantee you'll have a better success rate than pitching them on your own.